{"id":26792,"date":"2020-01-20T15:27:00","date_gmt":"2020-01-20T15:27:00","guid":{"rendered":"https:\/\/building.nubank.com\/the-benefits-of-writing-especially-as-a-designer\/"},"modified":"2024-03-20T17:40:55","modified_gmt":"2024-03-20T17:40:55","slug":"os-beneficios-de-escrever-especialmente-como-uma-designer","status":"publish","type":"post","link":"https:\/\/building.nubank.com\/pt-br\/os-beneficios-de-escrever-especialmente-como-uma-designer\/","title":{"rendered":"Os Benef\u00edcios de Escrever, especialmente como uma Designer"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Durante minha carreira em design, eu percebi que passo boa parte do meu tempo escrevendo. Isso n\u00e3o \u00e9 nenhuma surpresa, considerando que os designers que eu mais admiro \u2013&nbsp;<a href=\"https:\/\/juliezhuo.com\/\">Julie Zhou<\/a>,&nbsp;<a href=\"https:\/\/twitter.com\/bettay?lang=en\">Kristin Skinner<\/a> e&nbsp;<a href=\"https:\/\/jnd.org\/\">Don Norman<\/a>, para citar alguns \u2013 escreveram in\u00fameros livros e artigos publicados.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O termo &#8220;escrever&#8221;, talvez <em>gra\u00e7as<\/em> \u00e0 natureza final desses livros e artigos, \u00e0s vezes pode soar como uma palavra carregada. &#8220;Escrever&#8221; \u00e9 uma atividade comumente associada a palavras concatenadas em perfeita harmonia, mas o que vemos nos textos de outras pessoas \u2013 o produto p\u00fablico em seu estado final e sublime \u2013 \u00e9 apenas uma fra\u00e7\u00e3o do processo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Meu Trabalho no Nubank<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Parte do que escrevo, como as perguntas que eu preparo meticulosamente antes de reuni\u00f5es individuais ou minha lista intermin\u00e1vel de poss\u00edveis t\u00f3picos, \u00e9 particular. No entanto, uma por\u00e7\u00e3o consider\u00e1vel do que escrevo no Nubank, como a declara\u00e7\u00e3o de vis\u00e3o que criei para o ano que vem ou a proposta que elaborei para um programa de desenvolvimento de design, \u00e9 <strong>p\u00fablico<\/strong> (dentro da empresa).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Escrever me ajuda a organizar meus pensamentos, a idealizar e, talvez mais importante, a refletir. Os verdadeiros modos e motivos por tr\u00e1s da minha escrita podem mudar de acordo com o meu lugar na jornada de design, mas os benef\u00edcios s\u00e3o os mesmos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nos est\u00e1gios iniciais de um projeto, por exemplo, eu normalmente prefiro a desordem descomprometida dos rascunhos em um quadro. Essas notas e desenhos produtivos podem, ent\u00e3o, ser cuidadosamente lapidados e traduzidos para os pr\u00f3ximos passos (desde que voc\u00ea se lembre de tirar uma foto do quadro para refer\u00eancia antes que ele seja apagado!)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por outro lado, durante os arroubos de inspira\u00e7\u00e3o, eu dependo do meu fiel <strong>caderno roxo<\/strong>, que carrego comigo (quase) sempre. Normalmente, eu desenho pequenas ilustra\u00e7\u00f5es de l\u00e2mpadas na margem ou grandes asteriscos junto \u00e0s anota\u00e7\u00f5es para destac\u00e1-las como itens que merecem mais pesquisa e aten\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E quando eu sinto que meus pensamentos diversos est\u00e3o transbordando, nada supera uma manh\u00e3 no escrit\u00f3rio com o computador. No meu laptop eu posso redigir par\u00e1grafos intermin\u00e1veis de fluxo de pensamentos, editando e removendo partes do texto at\u00e9 obter um resultado conciso e significativo.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de finalizar um rascunho adequado, eu posso facilmente compartilhar um link para receber o feedback dos meus colegas de trabalho usando programas como Google Docs ou Medium.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A apar\u00eancia de um produto envolve intui\u00e7\u00f5es e descobertas. Estas s\u00e3o as minhas reflex\u00f5es pessoais sobre como colocar ideias no &#8220;papel&#8221;.<\/p>\n","protected":false},"author":178110086,"featured_media":23200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[2526],"tags":[2576,2644,3004],"ppma_author":[2349],"class_list":["post-26792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-pt-br","tag-design-pt-br","tag-design-process-pt-br","tag-ux-writing-pt-br"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Os Benef\u00edcios de Escrever, especialmente como uma Designer - Building Nubank<\/title>\n<meta name=\"description\" content=\"A apar\u00eancia de um produto envolve intui\u00e7\u00f5es e descobertas. 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